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Steps to Create a Green Business

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Some people had asked me before, how to make my business more “Green”? There are numerous articles on the web, and they can  be summarized into a few steps.

1. Dedicate personnel/Green team

One of the most important aspect of energy conservation in the workplace is personnel involvement.  This is not as simple as one would think.  First of all, the personnel would need to have the full support of the entire company – namely, executives, all levels of management, as well as staffs.  The support will need to come from political and also financial aspects.  Therefore, it is best to form a Green Team that includes personnel from all levels  of the company.

2. Develop a Goal

With people in place, it is implied to have a goal.  Goal setting is tricky – look at the Coppenhagen Climate Change Accord.  As one of the first goal in energy conservation, it is better to make the goal achievable, and also measurable.  Some companies try to achieve the impossible – while it’s great,  but it’s  just like setting goals for weight lost – it makes no sense to lose 100 pounds within 2 weeks.

3.Work out the Plan

With a goal in mind, the plan development will involve setting the right timeline, and inputing the right amount of investments will make the plan right.  Certainly use the  word  ”investment” – this is crucial for creating the business case for the money spent now can be recouped by the cost of energy saved in the next few years.

4. Communicate transparently

The golden “Triple Bottom-Line” rule  - where the company, society, and environment benefits from such a green business must be mentioned somehow.  The entire company will need to receive any news, provide feed back, and get the Green Team to modify the plan if needed.  This may include any additional investments needed, the energy saved (in dollar value).   Let the staff know about this, and the society will know.  The more transparent the communication is, the more involvement one can receive.

Some resources from the book, The Climate Challenge,  101 Solutions to Global Warming

Steps to Create a Green Business, 5.0 out of 5 based on 1 rating
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1 comment to Steps to Create a Green Business

  • twitter background

    Hi, Great blog you have here. I wanted to let you all know that I think Twitter is going to be one of the stronger networks because of the fact that it is supported by so many industries. I also think when Twitter shows some of it’s new features, returning traffic will go up to show the real growth of the network.

    Anyway, I created a site that gives away great resources for Twitter that are 100% free, so come and visit and don’t be a stranger.

    Keep up the good work!

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